NATALYA SMITH ILLUSTRATION
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THE CRITICAL DESIGNER

Subculture and Style

3/3/2021

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Week 5

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The Definition of 'Subculture'

David Riesman was an American sociologist, educator, and best-selling commentator on American society born in 1909. In the 1950's he wrote about a distinction between majority and "which passively accepted commercially provided styles and meanings" and a subculture that actively sought out a minority style. He also wrote about the reasons that the minority have the desire to go against the grain such as; anti-consumerism mindsets, changing ideologies and wanting something different from society. 

Eboy/Egirl Subculture

Eboy and Egirl (the E standing for electronic because of its origins in the internet) subculture is a really new style that has come about from around 2019 and it exists exclusively on social media, particularly TikTok. For both genders there's a very particular style that they all follow and its very easy to recognise. Eboys will typically wear lots of dark clothes, chains and have long floppy fringes. They tend to act quite flirtatious and with both eboys and egirls, they act very sexually. Egirls dress similarly to eboys but with skirts and a very particular style of makeup. 
You can tell it has influences from Kpop, artists like Lil Peep, Yungblud and Doja Cat and also the early to mid 2000's emo culture with people even saying that Avril Lavigne was an egirl before it was even a thing. 
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